goads
n.
赶牲口的尖棒( goad的名词复数 );
v.
刺激( goad的第三人称单数 );
激励;
（用尖棒）驱赶;
驱使（或怂恿、刺激）某人;
例句:
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They are motivated by the twin goads of punishment and reward.
他们受赏与罚的双重因素所激励.
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Such antagonism goads people, as it is designed to.
来自NEWYORKER
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With Otello listening, Iago goads Cassio into describing a recent dalliance he's had — actually with a courtesan named Bianca.
来自NPR